JOURNAL

HOW TO FIND YOUR PERSONAL STYLE
It's often difficult to figure out what you really like and separate it from what fashion marketing is telling you that you should like.
HOW TO FIND YOUR PERSONAL STYLE
It's often difficult to figure out what you really like and separate it from what fashion marketing is telling you that you should like.

SKETCH TO PRODUCT PROCESS
How does the first sketches become the final product? Let's take a look at the sketch to product process of our LUMI pieces!
SKETCH TO PRODUCT PROCESS
How does the first sketches become the final product? Let's take a look at the sketch to product process of our LUMI pieces!



THE MEANING BEHIND OUR NAME
For me, coming up with a good, catchy and easy name was probably the hardest part of the brand work.
THE MEANING BEHIND OUR NAME
For me, coming up with a good, catchy and easy name was probably the hardest part of the brand work.

HOW TO CREATE A TIMELESS WARDROBE
The world of fast fashion offers us constantly changing trendy collections. Building a timeless wardrobe is the opposite of that - it’s about slowing down.
HOW TO CREATE A TIMELESS WARDROBE
The world of fast fashion offers us constantly changing trendy collections. Building a timeless wardrobe is the opposite of that - it’s about slowing down.